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International Diploma Program - Digital Marketing

University of California, Santa Barbara - International Programs
Sammanfattning
Grundnivå (Högskole- och Kandidatexamen etc)
Santa Barbara
Engelska
Klassrum
Startdatum: Inquire for more information - Santa Barbara

Videoreportage

         

International Diploma Program - Digital Marketing

International Certificate Program - Digital Marketing

Digital marketing managers are in demand! Get hands-on experience with winning marketing strategies being used across today’s digital landscape to leverage the Internet and connect with modern consumers. Marketing managers earn a median salary of $132,620 while enjoying an abundance of opportunities and job security with a 10% projected job growth rate through the year 2026! (Bureau of Labor Statistics)

What you'll learn:

  • Current trends in digital marketing
  • A comprehensive digital marketing strategy, from formulation to implementation, applicable for any business, product or service
  • Best practices in online analytics and measurement, website optimization, and content strategy
  • How to leverage metrics to evaluate the performance of websites and social media campaigns

För mer information om International Diploma Program - Digital Marketing, vänligen fyll i en intresseanmälan nedan.

Kostnader

Complete certificate cost: 

  • UCSB/Community: $1,950
  • International Students: $4,500

University of California, Santa Barbara - International Programs

University of California, Santa Barbara - International Programs

University of California, Santa Barbara - International Programs

University of California, Santa Barbara (UCSB) is part of the 10-campus University of California system, and is one of the most respected public research universities in the world. UCSB’s faculty includes six Nobel Prize recipients.   UCSB International Programs welcomes...


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University of California, Santa Barbara - International Programs

2166 Kerr Hall, UCSB
93106 Santa Barbara California

Kursinnehåll

Required courses:

  • Developing a Digital Marketing Strategy
  • Brand Strategy Implementation

Electives:

  • Business and Personal Branding
  • International Marketing 
  • Public Relations and Advertising 
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